Businesses are increasingly global, as are communities of their customers. Join us for a panel discussion featuring Lauren Schutte and Olivier Le Pord, in which we will share best practices and lessons learned about building, growing and managing successful global communities. You won't want to miss this event!
We plan to discuss the following topics that are are especially important for global communities:
* Designing the right community experience for global communities – UX, UI and experimental ideas
* Platform and tool migrations, decisions, change management, with global audience in mind
* Global user events, meetups and roadshows
* Engaging users from different cultures, gamification and user incentives
* Managing multilingual communities; translation and moderation
* Hyper personalization for online experience
* Working cross functionally and across distributed teams, while influencing your peers and management for success
Lauren Schutte is the Senior Program Manager of the Customer Community at Adobe. She has spent her career obsessing over customer advocacy at Twitter, GE Digital and Denver startup, Brandfolder. From running in-person events to building online communities, she will always remember from big wins like the national #TwitterDrive roadshow, GE’s first ever developer conference, and launching several new online programs to reach thousands of users. When Lauren isn’t strategizing to drive community growth, health and engagement, she is likely trying a new Denver restaurant or playing with her puppy, Huck! She says she isn’t bias, but Huck is the best pup in the world.
Olivier Le Pord is a seasoned community manager with 10 years experience in the high tech industry, managing employees and contractors around the world. With experience in the B2B space, he operates on a global scale, hosting conversations for multiple product lines and in 9 languages. During his career at Autodesk, he has developed keen insight into major trends within the software industry. Along the way, Olivier has have built diverse relationships in many related fields, and I am fortunate to currently work with a talented team that inspires me to expand my professional goals.
FinancialForce, Director of Community
CMX Denver Connect Host
Google, Silent Book Club
Laura Gluhanich is an accomplished organizational leader with a passion for developing people, who has spent her career creating scalable programs driven by strategic goals and participant needs. Having perfected her craft at such community focused organizations as Ning and About.Me, Laura lent her skills to her passion for reading and co-founded the Silent Book Club, which is a thriving community with 40 IRL chapters and a burgeoning Facebook group. She currently works at Google, where she pursues her passion for building people-centric programs working on Women Techmakers, which provide visibility, community, and resources for women in technology globally.