CMX Masterclass: Courting Your Contributors & Relationship Advice on Finding Your Superusers

Sep 29, 2022, 4:00 – 5:00 PM


Join community management expert, Jenny Sowyrda, on Thursday, September 29th at 9am PT, for a CMX Masterclass on finding and keeping superusers within their community. You won't want to miss this!

Virtual event

About this event

Intended for community managers, this 60-minute Masterclass will focus on how to use data and business needs to find (and keep) superusers within their community. The desired result is for attendees to learn how to effectively identify and retain superusers within their community, and to leave with a playbook on how to "court" them with the goal of creating sustainable superuser growth, with a focus on customer value.

Sections in the Masterclass will include:

  • What to look for in a top contributor. Establish your ideal superuser based on customer value and business needs.

  • 5 steps for making a match. This framework enables members to understand how to connect with future superusers. The 5 steps are proven to lower the barrier to entry for community members and can be adapted to meet your community's needs, with a focus on creating a playbook for attendees to take home and begin using today.

  • Sustain and scale: I'll share 3 ways to segment data focused on growing and retaining the superusers' program.

Be sure to grab your ticket today!


  • Sarah Greisdorf


    Community Manager


  • Marsha Druker


    Senior Program Manager, CMX Connect

Virtual event