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Join us on February 11, from 9:00AM - 10:30AM PT, for an inside look into the 2021 Community Industry Report. The CMX Community Industry Report is an annually recurring, flagship report on the impact and value of the community industry. This event will review current community trends and a real-time AMA with David Spinks and Mary Cass. Be sure to block some time to carefully read the report and come prepared with your questions!
Our research takes a high-level, comprehensive view of the industry thanks to input from CMX, the largest community for community professionals. The 2021 Community Industry Report is a snapshot of the biggest changes year-over-year, and an invaluable resource for community professionals. The report features key insights which will help community professionals:
Measure industry-level criteria to help assess progress
Plan community strategy
Demonstrate the value of community
Provide reliable benchmarks about the community industry
David Spinks launched his first online community at 14 years old for his favorite video game, Tony Hawk’s Pro Skater 4. Today he’s become a prominent leader in the community-driven business movement and has trained and advised community teams at companies like Google, Facebook, Udemy, Waze, and Airbnb. Spinks has long believed that community is the future of business and has made it his life’s purpose to help others learn how to build thriving, meaningful communities. He is the cofounder of CMX, where over 20,000 community professionals gather to learn and support each other, and is the host of CMX Summit, the largest conference in the community industry. In 2019, CMX was acquired by Bevy, where Spinks now serves as the VP of Community, helping companies launch and scale event-driven community programs.
Mary Cass
CMX
Mary is an editor, analyst, and cross-disciplinary cultural strategist. Her experience includes applying insights to solve business challenges for clients in technology, retail, marketing, healthcare, media, finance, and B2B. Additional experience includes journalism, copywriting and fact-checking.
Beth is passionate about building community IRL. Working with community managers, leaders, and builders, to grow and develop their in-person communities. She loves engaging with people, both customers and community members, and strengthening the relationship between consumer and product.