In this interactive session, Farah Fauzi, Co-Founder of Conscious, will share how strategic storytelling helps community professionals:

• Differentiate internal vs. external narratives to align and influence.
  
• Turn limited or unfavorable data into stories that highlight impact.
  
• Recruit members and secure stakeholder support through stories that inspire.
  
• Use technology as a support tool, while keeping empathy at the heart of narrative building.
  

Participants will leave with a practical framework to rewrite a single community story for both internal and external audiences, igniting belonging, scaling intimacy, and building confidence to tell stories that matter.

About Farah: Farah Fauzi is a founder, advisor, and ecosystem leader with over a decade of experience in global strategy, innovation, and impact. As Co-Founder of Conscious & Opt-In Studio and Partner at PurpoSE Malaysia, she has worked with organizations such as WWF International, Techstars, Hub71 Abu Dhabi, UNCTAD, IMDA Singapore, and Creww Japan with Real Madrid Next. She specializes in partner relations, customer success, and innovation programs that foster ecosystem growth and social entrepreneurship.