The business of belonging - how to make community your competitive advantage

Thu, Mar 25, 2021, 4:00 PM (GMT)


Thursday, Mar 25
4:00 PM - 5:00 PM (GMT)

About this event

This month we are joined by CMX founder David Spinks to give us a taster from his new book. He says “Your business problems are community problems”.

In this session David will share advice for creating community strategy, aligning it with your business objectives, and launching and managing a community to deliver scaling revenue, differentiating products, customer success and retention.


• The SPACES and the six key drivers of community success: Support, Product, Acquisition, Contribution, Engagement and Success.

• How to measure the ROI of community initiatives and outcomes

Please join this session to learn, discuss and develop a shared understanding of business of belonging with other community professionals.


Connect Host

  • Francisco Opazo

    Francisco Opazo

    Led by Community

    Growth Marketer and Community Architect

    View Profile

CMX is the world's largest network of community professionals.

We know that community is the future of business. It's our mission to give every community the opportunity to thrive.