Jul 8, 5:00 – 6:00 PM (UTC)
CMX HQ ->
Guilda Hilaire faced five rejections for the job she wanted — and when she finally got through the door, the position had already changed. Rather than give up, she built a global community program from scratch, earned trust across eight managers, and designed initiatives that drove measurable impact. Through real-world examples she walks through how to identify gaps in your organization, turn repeated setbacks into a blueprint, and align your skills and customer understanding to build programs that prove value.
Most community teams measure engagement. High-performing teams translate that engagement into signals, alignment, and measurable growth. Suzanne Shaw introduces The Community Signal Engine — a framework that turns engagement into intelligence, intelligence into alignment, and alignment into measurable growth. Drawing from experience across sales, product, operations, and GTM leadership, she shows how AI can surface the hidden signals inside community conversations: expansion opportunities, retention risk, and innovation accelerators hiding in plain sight.
One of the most persistent misconceptions in our industry is that community managers are just engagement drivers or moderators. Avital Knoller challenges that directly. Drawing from her experience building communities at high-growth startups — including a company Google acquired for $32 billion — she makes the case that the best community managers operate like Renaissance minds, connecting marketing, product, sales, and customer success to turn community into a strategic asset.
Summit may be over, but the conversations aren't. The CMX Post-Summit Webinar Series brings our CMX Summit 2026 speakers back for virtual sessions, so you can go deeper on the ideas that came out of the Fox Theatre this year. Each session features live presentations followed by a Q&A, giving you direct access to the practitioners shaping our field right now.
