Community and customer advocacy teams often work with the same customers, but in different platforms, with different data, and toward different goals. That's beginning to change.

Join Sunny Prabhakar, GTM Leader at Bevy, a leader from Slapfive, and Todd Nilson, founder of Clocktower Advisors, for a practical conversation about how community, customer marketing, and advocacy are coming together, moderated by Cat Nilsson, Head of Community at CMX.

We'll explore how these teams can share customer insights, coordinate engagement, identify advocates, and connect community participation to measurable outcomes like retention, expansion, references, and customer-led growth.

We'll also share what becomes possible when community and advocacy programs are connected through a single customer experience, including real-world workflows enabled by the Bevy and Slapfive integration.

About Todd Nilson
Todd Nilson helps organizations reduce risk and restore executive confidence in their online communities. With 25+ years of experience, he treats communities as governance systems, not just engagement tools. By identifying hidden misalignments and preventing the "compliance theater" that leads to failure, Todd has guided brands like SAP and Activision toward resilient, high-trust digital spaces. He is the founder of Clocktower Advisors and a leading voice on community risk and ROI.

About Sunny Prabhakar
Sunny is a GTM Leader at Bevy with 12+ years in enterprise SaaS, working with companies to build scalable customer ecosystems through user communities, forums, events, and AI-driven engagement. Sunny's focus is tying community investment to measurable business outcomes e.g. through product adoption, lower support costs, and stronger retention, so community programs earn their seat at the table rather than getting cut when growth alone isn't enough to prove their worth.