Many of us have said we "fell" into Community, that it happened by accident. Adrian Speyer, Head of Community at Higher Logic (Vanilla), has written a book about that very thing: "The Accidental Community Manager." In his book he has a whole heap of insights and learnings from his years of experience helping businesses build communities. He tackles questions like: How can I get buy-in from my management on my community plan? What are the things I need to do to build a thriving community? What are the best strategies to keep ongoing engagement? What should I measure, and how can I prove my success? Come along to hear from Adrian and ask your own questions.