The future of digital marketing is the hyper-personalisation of content and using that content to bring people together about the things they care most about. Growing and activating customer communities online is something every business and organisation needs to build into their marketing and customer service/support strategies. This 90min workshop will cover: ➡️ Who is it you are communicating with and what exactly do they want from you online? ➡️ How to create hyper-personalised content that strengthens and deepens your customer relationships. ➡️ What kind of online community is best suited to your customers, clients or members? ➡️ 4 stages to launching a customer community. ➡️ Tips and strategies to inspire your community to take action with your business.
October 20 – 21, 2021
11:00 PM – 12:30 AM UTC